Tag Archives: events

PDO Montoro-Adamuz Oil and Health Video


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We have recently made a corporate video entitled “PDO Montoro-Adamuz oil, Source of Health”.Benefits of Extra Virgin Olive Oil and its Polyphenols. We have included a short introduction about the extra virgin olive oils from the PDO Montoro-Adamuz with some beautiful images of the area’s mountain olive groves and the mission of the Governing Board. It includes the conclusions from the Workshops on Oil and Health from the PDO Montoro-Adamuz, where Doctor Manuel Brenes from the Institute of Fats and Fat Derivatives, Doctor Fernando López Segura from the lipids unit at the Reina Sofía Hospital and Doctor Montserrat Fito from the Hospital del Mar in Barcelona discuss the conclusions from their respective work. We offer you a link so that you can enjoy it.

https://www.youtube.com/watch?v=Ly-pUDBNK8M

 

The House of Traditions (Casa de las Tradiciones): thematic space and point of sale for oils from the PDO Montoro-Adamuz


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The PDO Montoro-Adamuz has collaborated in the opening of the Casa de las Tradiciones, located in the neighbourhood of San Basilio, which offers a thematic space dedicated to extra virgin olive oil. Here people can enjoy a cultural and informative visit to learn about the world of extra virgin olive oil and visitors to the Cordoban capital can purchase oils from PDO Montoro-Adamuz.

The Casa de las Tradiciones will offer guided visits around its establishment which will contain an explanation of the beneficial effects of extra virgin olive oil from the PDO Montoro-Adamuz on our health, the different varieties of olives and oils, which oil is richest in polyphenols, what a mountain olive grove is, etc.

3rd Edition of the “Botijuela”


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Technical Workshops from the PDO Montoro-Adamuz

For the third year, the PDO Montoro-Adamuz collaborated in organising the “Botijuela” fiesta, a traditional celebration that takes place at the end of the olive season and involves the owner of the farm inviting all his workers to a party. This festival was dying out over time but Adamuz council is trying to restoreits popularity with the collaboration of the PDO Montoro-Adamuz and all the farmers in the region.

Events began at 11 am with an invitation to a miller’s breakfast offered by the PDO Montoro-Adamuz and involving bread, cod and olives. Next there was a conference about the health benefits of consuming extra virgin olive oil from the mountain.

 

The technical workshops organised by the PDO Montoro-Adamuz focused on the papers based on the PREDIMED study published in “The New England Journal of Medicine”, renowned among professionals as the best medicine journal in the world. This study has perhaps been the greatest contribution by our country to the world of health and has had a global impact on the health benefits of extra virgin olive oil and its polyphenols.

The paper demonstrates that the continuous consumption of extra virgin oil maintains optimum levels of antioxidant substances in the body and encourages the presence of “good” cholesterol at the expense of “bad”. In short,not only does it say that it lowers cholesterol, it demonstrates that it leads to fewer heart attacks, less congestion in the arteries and fewer deaths. It finds that with a diet rich in extra virgin olive oil, the risk of suffering from cardiovascular disease is reduced by 30%.

The workshop continued with María Dolores Peña, Laboratory Director at the Communal Olive Growers Heritage, who spoke about the physical-chemical characteristics and quality of the oils from this designation of origin. To conclude, an introduction to sensory analysis and an organoleptic tasting was organised as part of these workshops.

People could also enjoy traditional workshops, an exhibition of furniture made from olive wood, creams made from olive oil and donkey rides.The celebration ended with traditional songs and dances from the Cordoban Sierra Morena, as well as a performance from a local flamenco group.

 

Global impact of the health benefits of Extra Virgin Olive Oil and its polyphenols


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A diet rich in extra virgin olive oil reduces the risk of suffering from cardiovascular diseases by 30%.

This has gone largely unnoticed in the Spanish media. What has possibly been the greatest contribution from our country to the world of health has taken up very little space in the national press. Few media organisations have reported a study published early this Monday on the website of “The New England Journal of Medicine” which demonstrates the significance of supplements of olive oil and nuts- together with a typically Mediterranean diet– in preventing severe cardiovascular problems in people with risk factors for atherosclerotic disease.

The results from the PREDIMED study have been published in “The New England Journal of Medicine”, renowned among professionals as the best medical journal in the world. This study has possibly been the greatest contribution from our country to the world of health.

The project demonstrates that the continuous consumption of extra virgin olive oil keeps the optimum levels of antioxidant substances in the body (which prevent the ageing of the internal tissues, keeping the circulatory system healthier and reducing the possibility of microlesions which may lead to cancer in any organ) and encourages the presence of “good” cholesterol at the expense of”bad”, so that veins and arteries do not become blocked (which causes high blood pressure and the possibility of clots leading to strokes and heart attacks). In short,it does not only say that it lowers cholesterol, it demonstrates that it leads to fewer heart attacks, less congestion in arteries and fewer deaths.

Demonstrating these results is very difficult and in fact the best newspaper in the world, the New York Times (NYT), has understood the importance of the project run by the Spanish specialists, led by Doctor Ramón Estruch from the Hospital Clínico in Barcelona.The project is, according to the NYT, massive and demonstrates that extra virgin olive oil reduces the risk of suffering from significant artery problems by 30%, a percentage that is equal to, if not greater than, that achieved by most medication that has been used so far in primary prevention.

We are sure that medicine will speak of the world before and after Predimed (as the project has been called). This is because although the association between the Mediterranean diet, including olive oil, and health has been analysed for a long time, never before has this link been categorically proven with an extensive study monitoring the benefits of these foods.

Moreover, few research projects are stopped earlier than planned because it is considered, with the data that is appearing, that the people assigned to the control group cannot ethically be kept without the benefits provided by the substance being studied. The Predimed had to be suspended ahead of time precisely because of that reason.

 

Special prize for the best extra virgin olive oil awarded to the Agricultural Cooperative “Nuestra Madre del Sol”


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The agricultural cooperative Nuestra Madre del Sol, SCA (Adamuz) in the designation of origin Montoro-Adamuz has been awarded the “Special prize” for the best extra virgin olive oil in the competition organised by the 16th Montoro Olive Tree Trade Fair.

The competition involved high quality extra virgin olive oils from different provinces, highlighting the great variety and quality of our extra virgin olive oils and the extraordinary effort and work of the entire oil industry.

Congratulations to everyone who took part and to the winners of the competition. Please keep working to achieve the best extra virgin olive oils.

We leave you with some photographs of the different moments from the award ceremony.

OILS FROM THE PDO MONTORO-ADAMUZ – THE MOST BENEFICIAL FOR YOUR HEALTH


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There was good attendance at the training workshop held on Friday 18th May at the 16th Montoro Olive Tree Trade Fair, organised by the Governing Board of the PDO Montoro-Adamuz and titled“Oil and Health”, in which people could taste the qualities of these magnificent oils with the typical “hoyo de aceite”, bread hollowed out and filled with olive oil.

The workshops began with a presentation by Dr Manuel Brenes from the Institute of Fats and Fat Derivatives in Seville, who presented the projects carried out with the oils from Montoro-Adamuz during the last three seasons. These have revealed the great stability and high content of polyphenols of the oils from the district, with values higher than 1,200 mg/Kg, double or even triple the figure for other oils, thanks to the soil and climatic conditions of the area and the native Nevadillo Negro variety.

Next, Fernando Lopez Segura from the Lipids Unit at Reina Sofía and Dr. Monserrat Fitófrom the Research Institute at Hospital del Mar gave a presentation on the projects carried out with the EUROLIVE study and PREDIMED which demonstrate the health benefits of consuming extra virgin olive oil, thanks mainly to the phenolic compounds that are natural antioxidant agents. This will allow the message about the protective effect of extra virgin olive oil “rich in polyphenols” to be included on product labels, together with the recommendation for daily consumption so that the protection is effective.

Finally, the workshop was closed by Mrs. Celia Jiménez, Head Chef at the Catering School in Cordoba, who explained the virtues of Montoro-Adamuz Oil in cooking, even for its use in frying thanks to its great stability at high temperatures.

Official Programme of Events and Activities in the 16th Montoro Olive Tree Trade Fair


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In this post we leave you with the extensive Programme of Events and Activities for the 16th Montoro Olive Tree Trade Fair. We hope that you will be able to come and visit us, take part in the activities that we have prepared this year and enjoy our extra virgin olive oil rich in polyphenols.

We’ll be waiting for you.

From the 16th – 19th May 2012

SATURDAY, 12 MAY.
8.30pm MONTORO OLIVE TREE TRADE FAIR OPENING CEREMONY.
Flamenco recital by Alberto López y Cia.
Presenter of the opening 2012: Pedro León Mellado (Presenter 2010)
Opening of the Fair by Mr. Manuel García Palma (Presenter 2012)
Presenter of the Event: Mrs. María José Sánchez Ruiz. Journalist from Canal Sur.
Place: Miguel Romero Estero Municipal Theatre in Montoro.
TUESDAY, 15 MAY
8.00pm Procession and Mass of Saint Isidore the Labourer
9.30pm Tasting of the Typical “Hoyo” of hollowed bread and olive oil with olives.
10.30pm Choir Performance from the friends of Virgen de la Cabeza
Place: Plan of the Fair
WEDNESDAY, 16 MAY
11.00am OFFICIAL OPENING OF THE 16TH OLIVE TREE TRADE FAIR
Place: Olive Oil Complex of the Community Olive-Producers Heritage Foundation.
EXHIBITION OF MACHINERY, EQUIPMENT AND PRODUCTS RELATED
TO THE OLIVE TREE AND OLIVE OIL.
Times for the Exhibitions:
16th – 18th from 11.00am to 8.00pm.
19th from 11.00am to 3.00pm.
Place: Olive Oil Complex of the Communal Olive Growers Heritage Foundation.
(Avda. Dr. Fleming s/n)
1.00pm DIARIO CÓRDOBA AWARDS CEREMONY.
Place: Olive Oil Complex of the Communal Olive Growers Heritage Foundation
For the best Personal Initiative
For the best Exporting Company
For the best Social Initiative
Special Distinction: Master Miller.
THURSDAY, 17 MAY
“THE OLIVE GROVE IN THE NEW CAP” TECHNICAL WORKSHOPS
Organised by:
Olive Tree Trade Fair Consortium, Provincial Council of Cordoba and Spanish Association of Olive Municipalities (AEMO).
9.00am – 9.30am Handing out of documents to participants.
9.30am – 10.00am   Inauguration.
10.00am – 10.45am   Study of the Costs of Olive Cultivation from AEMO.
Salvador Cubero and José Mª Penco. Spanish Association of Olive
Municipalities.
10.45am – 11.15am   The importance of the subsidies from the CAP to Andalusian olive groves
Emilio Recio. Head of Service of Subsidies.  Delegation of Agriculture of
Cordoba. Government of Andalusia.

11.15am – 11.45am   Coffee break
11.45am – 12.15pm   The olive grove in the new CAP. Perspective from Andalusia
Mª Isabel Salinas. General Secretary of the Rural Environment and Ecological Production
at the Government of Andalusia.
12.15pm – 12:45pm   The olive grove in the new CAP. Perspective from Spain
Representative of the Ministry of Agriculture, Food and the
Environment.
12.45pm – 2.00pm   Round Table:
Future expectations for the Cultivation of Olives: Costs, sales and
subsidies.
Chaired by: Álvaro González-Coloma.
Director General of the Communal Olive Growers Heritage
Speakers:
Rafael Sánchez de Puerta. Director General of FAECA.
Ignacio Fernández de Mesa. Chairman of ASAJA Cordoba
Eduardo López Vargas. Organisation Secretary of COAG Andalusía
Miguel Cobos. Secretary General of UPA Cordoba.
Place: Miguel Romero Esteo Municipal Theatre of Montoro
FRIDAY, 18 MAY
OIL AND HEALTH Workshops
10.00am  Introduction to the Workshops.“OIL FROM MONTORO-ADAMUZ AND HEALTH” Training workshops
Health benefits of olive oil and its polyphenols.

Organised by:
Olive Tree Trade Fair Consortium, Designation of Origin Montoro-Adamuz.
TRAINING WORKSHOPS PROGRAMME
10.05am  “Polyphenolic Antioxidants in the Oils from the DO Montoro-
Adamuz”
Dr. Manuel Brenes Balbuena. Scientific Researcher from CSIC. Institute
of Fats and Fat Derivatives-CSIC.
10. 45am   Miller’s Breakfast with Extra Virgin Olive Oil from PDO Montoro-
Adamuz
11. 20am  “Health properties of Extra Virgin Olive Oil”
Dr. Francisco Pérez Jiménez. Internist Doctor, specialist in nutrition.
Lipids Unit at the Reina Sofía Hospital in Cordoba
12.00 noon   “Health benefits of olive oil and its polyphenols”
Dr.  Monserrat Fitó. Doctor from the IMIM-Institute of Medical Research
Hospital del Mar in Barcelona.
12.40pm   “Extra Virgin Olive Oil in cooking”
Catering School of Cordoba.
Place: Miguel Romero Esteo Municipal Theatre of Montoro
1.00pm AWARDS CEREMONY OF THE 2011 NATIONAL AWARDS FROM
THE SPANISH ASSOCIATION OF OLIVE MUNICIPALITIES.
Place: AEMO Stand
10th National AEMO Award for the Dissemination of the Olive Culture.
9th National AEMO Award for the Best Oil Mill 2011
6th National AEMO Award for the Best Monumental Olive Tree 2011.
9th National AEMO Award for Research on Oil and Health.
8.30pm CLOSING CEREMONY.
Polyphonic Choral Performance by Montoreña
Awards ceremony
7th Awards for the Quality of Extra Virgin Olive Oils.
16th National Poetry Competition.
5th Competition for Accessibility in the packaging of Olive Oil.
13th Competition for Innovation and Technological Transfer.
ACOEP AWARDS CEREMONY (ASSOCIATION OF MERCHANTS AND
ENTREPRENEURS OF ÉPORA)
Place: Miguel Romero Esteo Municipal Theatre of Montoro.

 

Participation of the PDO in the 16th Montoro Olive Tree Trade Fair.


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We will of course be taking part again in the Montoro Olive Tree Trade Fair between 16th and 19th May.

You are invited to visit our stand where you will be able to taste the best oils from the district of the PDO Montoro-Adamuz. In addition, we have also organised a series of activities for this olive and oil fair:

Have a great fair everyone, we will see you there.